Analytical companies annually study the search queries of Internet users from different countries and, based on this data, identify the most popular brands of consumer goods.
Analysts from Veigo compiled the top most popular car brands by country based on search engines. Google queries. Such statistics allow us to determine the most desirable cars among people around the world.
In 2018 the rating was as follows:
In Russia the most popular brand is Hyundai, in the USA Toyota, in China Tesla, and in Mexico Chevrolet.
We figured out exactly how car manufacturers attract customers different countries.
People in Russia love Hyundai
The brand is popular for its favorable combination of price and characteristics. One of the favorite series of Russians is Hyundai Solaris.
The model appeared in Russia in 2011, in 5 years it reached 600 thousand copies sold and more than once became the most popular, competing with the Lada Granta.
However, The first places in the ranking of best-selling cars are occupied by models of other brands. According to the Association of European Businesses (AEB), the top 3 were Lada Vesta, Lada Granta and Kia Rio, respectively. Hyundai Creta and Hyundai Solaris took 5th and 6th places.
In the USA, Canada, New Zealand, Australia, Finland they choose Toyota
The Japanese car manufacturer is, in principle, the most popular brand in the world in terms of the number of queries in the search engine.. Out of 171 countries in the world, in 57 it is the leader in popularity on Google. Among them South Africa, New Zealand, Finland, Australia, Philippines, Canada and USA.
Americans are actively buying brand cars. The Toyota Camry sedan is steadily becoming a bestseller in the States, and the RAV4 crossover is very popular.
Pickup trucks are one of the most popular types of cars in the United States, and among the 5 most popular models, Toyota Tacoma took fourth place with 58 thousand units sold. In first place is the Ford F-Series with 214 thousand units sold.
Consumer Reports Automotive Test Director Jake Fisher says that brand cars are loved all over the world for increased level security. Automatic emergency braking, collision warning systems - the driver receives these and similar capabilities.
In the USA, the brand was loved in particular for the “family sedan” Toyota Camry. In addition to safety, it attracted attention with its ability to save on gasoline. In the late 2000s, fuel prices soared in the United States, and pickup trucks, which require a lot of gasoline, seemed unprofitable compared to sedans.
One of the most striking models was the Camry. In 2008, it overtook the Chevrolet Silverado pickup truck in terms of sales - 40,016 vehicles sold versus 37,231.
China, Norway, the Netherlands are crazy about Tesla
In China, based on the results of this year, the number of requests for Tesla in search engines should increase even more - in October of this year, the company completed the construction of a plant in the country, which should further increase the company’s interest.
In 2018 it only became known that electric car manufacturer will build a plant in the Middle Kingdom. Moreover, it turned out to be the first car brand that will be allowed to open a store without a mandatory partnership with one of the Chinese manufacturers.
Norway is the only country in the world where driving a Tesla is more profitable than a gasoline car or a hybrid. A resident of the country, Marte Skogstad Algot, is a hybrid Toyota Prius with a Tesla Model S. The new car costs four times more, but the girl is sure that she saved money.
The point is that in Norway some roads are toll roads. The system is digital, and when you check in, money is automatically debited from you. At the same time, if you are driving an electric car, then the law does not apply to you - you will drive on them without paying a toll.
Brazilians love Honda
The Japanese automaker is generally betting big on the Brazilian market. Since 1997, it has been producing cars at a plant in Sao Paulo, and presentations are regularly held there.
In 2016, in Sao Paulo, she presented the Honda WR-V crossover for Brazil and India. in three weeks he collected seven thousand orders and exceeded the company's production capabilities.
One of the reasons for its popularity is Flex-Fuel vehicles.: They can run on either gasoline or a mixture of gasoline and ethanol. The company began producing such cars in 2006. According to her, because of this factor in 2007, her sales increased by 27%.
France + Renault = love
Home country is one of the few where the brand is the most popular by number search queries.
French manufacturers are reducing supplies abroad, however, they are holding strong in their home country. Top 5 best-selling cars - exclusively local brands: Renault Clio IV, Peugeot 208, Peugeot 3008 II, Renault Captur and Peugeot 2008 respectively.
Sweden - Volvo
Everything is simple here: in Sweden Volvo - domestic manufacturer. His cars are the most affordable, and find components and get service maintenance much easier than in the case of a foreign car.
Sales statistics do not contradict the indicators in search results. In 2018, three Volvos made it into the top 5 best-selling cars - S/V90, S/V60 and XC60. The other two positions were occupied by VolksWagen Golf and VolksWagen Passat.
In Mexico - Chevrolet
The brand established itself in the country back in 1994 - then it began selling the Chevy model, in Europe it was called the Opel Corsa. In 2019, this is one of the most popular brands car in Mexico.
Judging by the top 10 most popular models, here, as in the USA, two types of cars are the most popular - a pickup truck and a sedan. The first is loved for its practicality, the second for its accessibility.
Mexicans love Chevrolet for its favorable price-performance ratio. In 2012 The most popular car in the country was the Chevy Aveo, the most affordable car with an automatic transmission.
India loves Maruti Suzuki
The top ten most popular cars included cars produced in Japan, Germany, the USA and the USSR.
10th place - Chevrolet Impala - more than 13 million vehicles
Another classic American car is the best selling big car. According to the creators of the car, Impala provides every American, even not very rich ones, with the opportunity to get a luxury car. And so it happened. Appearing in 1958, the car began to be in great demand. In 1965, the Impala set a record by becoming the first car to sell more than a million vehicles annually.
9th place - Lada - 13.5 million cars
In different countries of the world, Ladas were sold under different brands- Lada Riva, Lada Nova, Lada Signet - but its essence always remained the same - a slightly modified Fiat 124. Despite a number of shortcomings, this car, thanks to the support of the USSR, conquered all the countries of the socialist camp with its practicality. Until 1997, the car was exported to Europe. Now Ladas are produced not only in Russia, but also in Egypt.
8th place - Volkswagen Passat - 14 million cars
The car survived 5 episodes. The classic family car appeared in 1973 as an alternative to the declining popularity of the Volkswagen Beetle. The generation that grew up in “Zhuki” began to settle down, start families and forget the ideals of the youth revolutions of ’68. For this generation, practical Germans came up with the family Passat.
7th place - Nissan Sunny / Sentra / Pulsar - 15.9 million vehicles
Produced since 1966. Survived 10 episodes. The car, known in Europe under several names, just like the Honda Civic, belonged to the class of small cars, but as it matured and moved into the European market, the interior of the Nissan Sunny grew somewhat, however, this car never managed to outgrow the compact class.
6th place - Honda Civic - 16.5 million cars
Produced since 1972. Survived 8 episodes. In 2000, the car “grew” somewhat and moved into a new weight category - compact cars.
5th place - Ford Model T - 16.5 million vehicles
In addition to the fact that the Ford T became the second best-selling car, the entire “circulation” of which was sold with the same case design, this car, without exaggeration, laid the foundation for mass automobile production. This machine was the first to be assembled on the assembly line. It was then that Henry Ford laid down one of the principles of mass automobile production - unification and simplicity for the sake of low price. He expressed his concept this way: “Anyone can buy a Ford in any color they want, as long as the color is black.” Ford preferred black paint simply because it dries faster than other colors. The car was produced from 1908 to 1927.
4th place - Volkswagen Beetle ("Beetle") - 21.5 million vehicles
Despite the fact that this car takes only fourth place in the overall ranking, the Volkswagen Beetle is the undisputed record holder. Firstly, this car became the first model to surpass 20 million units sold. Secondly, it is noteworthy that throughout its entire life, which is almost 60 years, the body design of the Volkswagen Beetle has hardly changed. The last Beetle rolled off the production line in Mexico in 2003.
3rd place - Volkswagen Golf - 24 million cars
The third most successful car in the world, like the Ford pickup, is a car that is extremely popular only on its own continent. Despite the fact that the Golf, which survived five series, became the most popular car in Europe, in the USA, despite all the attempts of the German concern, it was never able to gain popularity. However, now that fuel prices are forcing Americans to think about efficiency, the Germans are making a new attempt to enter the US market. The Golf and its sporty version, the GTI, recently celebrated their 30th anniversary, having launched these neat compact cars in 1974.
2nd place - Ford F-series - 25 million vehicles
The devoted love of Americans for powerful pickup trucks allowed this car to take second place in the ranking of the most successful cars, despite the fact that this car cannot be bought anywhere except North America. The Ford F-Series is the only pickup truck in the top ten, and despite sky-high gas prices, Ford pickups are by far the best-selling vehicles in the world. Every year American company who is now experiencing better times, sells one million vehicles of this model - that is, almost every 30 seconds a Ford pickup truck is sold in the United States, Canada or Mexico.
1st place (most popular car) - Toyota Corolla - more than 35 million cars
The world's best-selling car first rolled off the production line in 1966. Japanese engineers decided to put into practice a new concept - a small compact car that would combine the quality, style and power of expensive brands. The concept turned out to be so successful that the car survived 40 years and 9 different series. Sales of the Toyota Corolla continue to be strong, and we can expect the model to retain its top spot as the most popular model over the next few years.
The American publication Focus2move has published a list of the world's most popular car brands. The rating was compiled based on sales results in January-April 2018.
Among the top ten, Kia showed rapid growth in the first four months. Compared to 2017, the Korean company increased sales by 8.7%. It should be noted that recently the Koreans have been very active in the global market. Although in Ukraine, Kia sales are falling in 2018.
So, if you look at the domestic one, you will see: in January-May, Kia sales in Ukraine fell by more than a third. The only car from the company that is included today is the .
Volkswagen took second place with a significant lag. Sales of the German mark in January-April 2018 increased by 6.1%.
The third step of the podium went to Ford. For Americans, this year did not start very well - sales of cars under the Ford brand fell by 5.9%.
TOP 50 car brands in the world*
*Based on sales results in January-April 2018.
| № | Brand | Sold, pcs. | Dynamics, % |
| 1 | Toyota | 2 811 902 | +0.6 |
| 2 | Volkswagen | 2 308 040 | +6.1 |
| 3 | Ford | 1 880 804 | -5.9 |
| 4 | Nissan | 1 625 005 | -0.2 |
| 5 | Honda | 1 482 760 | -1.3 |
| 6 | Hyundai | 1 421 405 | +2.4 |
| 7 | Chevrolet | 1 307 191 | +4.5 |
| 8 | Kia | 941 575 | +8.7 |
| 9 | Renault | 878 173 | +3.9 |
| 10 | Mercedes | 872 975 | +6 |
| 11 | Peugeot | 738 920 | +7.4 |
| 12 | BMW | 683 171 | +0.8 |
| 13 | Audi | 635 419 | +5.9 |
| 14 | Maruti | 589 252 | +11.5 |
| 15 | Mazda | 553 572 | +7.9 |
| 16 | Fiat | 549 447 | -1 |
| 17 | Jeep | 517 134 | +17.6 |
| 18 | Changan | 510 313 | -6 |
| 19 | Geely | 482 392 | +30.3 |
| 20 | Buick | 446 475 | +0.1 |
| 21 | Skoda | 426 389 | +11.3 |
| 22 | Mitsubishi | 394 533 | +26.4 |
| 23 | Suzuki | 383 756 | +5.4 |
| 24 | Wuling | 383 246 | —11.4 |
| 25 | Citroen | 382 794 | +10.2 |
| 26 | Opel | 366 979 | -6.7 |
| 27 | Baojun | 352 141 | +23.9 |
| 28 | Subaru | 326 522 | -0.4 |
| 29 | Dongfeng | 325 527 | -5 |
| 30 | Haval | 249 191 | -12.5 |
| 31 | Dacia | 226 193 | +11.7 |
| 32 | Lexus | 222 163 | +14.1 |
| 33 | GMC | 215 851 | -1.5 |
| 34 | Volvo | 201 331 | +13.2 |
| 35 | Ram | 195 671 | -12.5 |
| 36 | Dodge | 194 052 | -11.9 |
| 37 | Trumpchi | 190 632 | +16.7 |
| 38 | Seat | 180 043 | +15 |
| 39 | J.A.C. | 169 417 | -6.2 |
| 40 | Baic | 164 082 | -7.7 |
| 41 | Land Rover | 161 806 | +6.3 |
| 42 | Chery | 161 142 | -5.1 |
| 43 | Roewe | 156 718 | +25.1 |
| 44 | BYD | 147 527 | +18.6 |
| 45 | Cadillac | 137 401 | +27.6 |
| 46 | Daihatsu | 130 022 | +13.8 |
| 47 | Foton | 122 057 | -26.4 |
| 48 | Saipa | 120 171 | -13.7 |
| 49 | Lada | 117 349 | +25.5 |
| 50 | Mini | 114 725 | +2.3 |
Most popular cars
The popularity of cars is primarily measured by the number of copies produced; some models are champions in this parameter.
The top ten most popular cars included cars produced in Japan, Germany, and the USA. Russian cars could be represented by the Lada Riva model, under which the VAZ-2105, VAZ-2104 and VAZ-2107 were sold around the world, but the figure of 13.5 million units is not enough for the top ten.
The most popular cars in the world
10th place – Ford T
In 1908, Henry Ford introduced the world to a car that was supposed to be ideal for all drivers, regardless of individual needs. This versatile model had many body modifications similar to today's coupes, sedan, pickup and van. The Ford T acted as both a car for everyday use and as a farmer's truck or even a full-fledged truck. The list of proposals also included a special extended version of the TT.
But other factors also contributed to the wide spread of the model. For example, precision manufacturing allowed for the standardization of replacement parts that were available in most hardware stores throughout the United States. Another factor: Ford had a simple design, which ultimately resulted in a product that was easy and inexpensive to maintain. In addition, as sales grew, the manufacturer began to reduce the price, which further fueled demand.
In record time, by 1923, more than 2 million cars were produced. Henry Ford was so happy for his creation that he saw no need to create a successor. The Model T was assembled at 13 Ford plants in the United States and 11 other countries. A total of 15 million pieces of one of the most universal cars of all times and peoples.
9th place –VolkswagenPassat
This car needs no introduction. It is the most popular middle class model in Europe. The Passat first appeared in 1973. Back then it was a modern car, offered in five body styles with front-wheel drive and reliable engines.
Over time, the Passat has proven its endurance, which was extremely important back in the 70s. Super-reliable diesel engines volume of 1.9 liters, used in the B3 model. Great distribution was achieved not only due to popularity in Europe, but also due to entry into the Chinese market in the 80s.
Quite serious questions about quality appeared only with the advent of the B6 generation. But Volkswagen coped with them, which helped maintain demand. In 2008, the Passat CC version debuted - a four-door coupe with a sporty silhouette. In 2011, the manufacturer prepared a separate generation of Passat, designed specifically for the American market. Production of the American modification was established there. To date, more than 15.5 million Passats of all stripes have been sold worldwide.
8th place –HondaAccord
Today, the Accord is an established and reliable midsize model, but it got off to a rocky start. The first Accord entered the market in 1976. In terms of its size, it could only compete with the Ford Pinto, a compact and budget car popular in the USA. Subsequent generations became more and more sophisticated. The real heyday came in the late 1980s, when the Accord rose to the top of the US sales list. Since then, it has been one of the most popular midsize sedans.
In the mid-90s, Honda separated its US and European models to better tailor its offerings to customer expectations. European versions were slightly smaller but had higher quality finishes. IN last years in Europe there is a clear decline in interest in this model. In total, approximately 16.5 million Honda Accords have been sold worldwide.
7th place – Zhiguli
In 1970, production of the Zhiguli began in the Soviet Union. The scope of investment was large. The license for the production of Fiat 124 was purchased from the Italian Fiat. Afterwards, some changes were made to the design in order to improve the suitability of the model to our conditions. Subsequently, the plant became one of the largest automobile enterprises in the world.
The first model was designated VAZ-2101 and looked almost the same as the Italian original. Soon exports to Europe began under the name Lada 1200. Designers constantly modernized the car until the “definitive” version of the VAZ-2107 with characteristic rectangular headlights was presented in 1982. In the export version, the model was called Lada 1500. At the same time, a station wagon and even a pickup truck were produced.
Many factors contributed to Lada's success. But one thing turned out to be decisive - a durable design that can withstand terrible roads and careless maintenance. In Europe, the most valued were the so-called “Finnish versions”, which were famous good quality and good equipment.
Production of the model was discontinued only in 2012. It is worth noting that in Egypt, assembly of the Lada continued until the beginning of 2014. A total of 16.8 million specimens, numbered 2101 to 2107, were collected.
6th place –ToyotaCamry
Few people know that two well-known Toyota models began their careers in the market, relying on the authority of the Celica. The first, sports car, was called Celica Supra. The second, our hero, is the Celica Camry. Want to be even more surprised? The first generation Camry was based on the Toyota Carina platform. Sales of the model started in Japan in 1980.
In the second generation they already got rid of the Celica prefix. This is how the independent Camry model appeared. Within 10 years, the car became recognizable almost all over the world, although the United States was the largest sales market almost from the very beginning. It gained great popularity thanks to the recognition of the car as one of the most reliable in the world. In Europe, many consider the model to be mediocre and boring. Therefore, Camry left the Old World market in 2001.
Today, more than 17 million Camry units are sold worldwide, of which more than 10 million were sold in the United States.
5th place –FordEscort
The Ford Escort is associated with a practical hatchback, but the first generation of the model did not live up to this characteristic. A completely ordinary sedan, without any advanced solutions, debuted in 1968 and conquered only one market - in the UK. Nevertheless, the Escort was a capable car, and the fight for success was continued by the representative of the second generation, which received a lot technical solutions his predecessor. The revolution occurred in 1980, when a modern hatchback appeared instead of the outdated rear-wheel drive sedan. The car was so successful that in 1981 it earned the title “Car of the Year”. The latest generation of the model no longer received such flattering reviews, so it was decided to change the name. In 1999, the Escort gave way to the Focus, and the last Escort rolled off the assembly line in Argentina in 2004.
Escort was also popular in North America. Initially, the company planned to promote the European version of the model on the American market. But management felt that the European version was too small. Therefore, all three generations of the American Escort were created on Mazda 323 units. Production of the model was completed in 2003. The successor was the Ford Focus.
In total, about 18 million copies of the model were collected. But that's not the end of the story. In 2014, a family sedan with a blue oval on the hood and the name Escort began to be assembled in China.
4th place –HondaCivic
The compact Honda debuted in 1972. This model largely met the needs of the market. The first two generations gained recognition as economical cars thanks to modern engines for their time, equipped with a catalytic converter. In the 80s, the Civic with engines equipped with the VTEC system attracted attention with its good dynamics. In the 1990s, emphasis was again placed on low fuel consumption.
However, the model was most appreciated for high level reliability. Thus, Honda proved that not only Toyota produces the most reliable cars in the world. But, despite its high position on the bestseller list, one can only dream of the success of its main rival. To date, more than 20 million Honda Civics have been assembled.
3rd place– Volkswagen Beetle/Beetle
A favorite of hippies, durable, reliable and inexpensive Volkswagen has conquered half of Europe and several markets in the Northern and South America. The car for the people was born twice. The first time was in 1938, but then production was soon stopped due to the transition to fulfilling military orders. The beetle was resurrected after World War II. In the late 40s, the car began to gain popularity, reaching its peak in the 60s. Already in 1972, there were 15 million Beetles in the world. That is, the Ford T record was broken. The car was constantly being modernized, and after the end of assembly in Germany, it continued to be “born” in Mexico. Production of the model was completely discontinued in 2003 with a total of 21.5 million Beetles.
But that's not the end of the story. Back in 1997, Volkswagen showed the world its new vision of the Beetle, calling it the New Beetle. In 2011, the next generation successor entered the market. Updated version The beetle is also in good demand. Today, about 2 million copies of the new generation Beetle have been sold. Thus, a total of 23.5 million cars were sold.
2nd place -VolkswagenGolf
At the end of the 60s, Volkswagen prepared new model, which was supposed to be a worthy replacement for the Zhuk. The first prototypes had the engine located at the rear under the trunk floor. It’s scary to think what this would have led to if not for the strong-willed decision of the management. Ultimately, the prototype received modern design with front-wheel drive, and Giugiaro himself worked on the design. And it turned out to hit the bull's eye. The car immediately gained wide popularity, especially in 1975 with the release of the sports version of the GTI. Clients jumped on him like hotcakes. After this, the GTI modification was forever included in the Golf price lists.
The result of the first generation is 6.8 million units. Its production continued in South Africa until 2009 under the name Citi Golf. The second generation turned out to be very complex, and the third - a leader in the class in terms of interior volume. The modern VW Golf continues to prove its dominance in the segment, setting standards in almost every area. To date, 27.5 million of this model have been sold worldwide.
1 place -ToyotaCorolla
The unbeatable number 1 on the list is still so popular that no competitor for a long time will not be able to dislodge him. Every year, about 1 million Corollas are sold worldwide. How many of them travel around the world? Quite a bit of. Over the years, Toyota has produced 42 million vehicles.
It all started in 1966 with a small sedan, a three-door station wagon and a rather attractive coupe. Even the first generation of the model turned out to be reliable and durable, which ultimately became associated with the name of the car. Each subsequent generation appeared almost every four years. In 1983, the Corolla with front-wheel drive was introduced, but for speed lovers the AE86 was then offered.
Interesting fact! Since 2006, the so-called narrow Corolla has been sold in Japan - Axio/Filder with a body width of 1,695 mm. The decision is dictated by tax rates depending on the size of the car.
Video
Sources
- http://www.softmixer.com/2013/09/blog-post_29.html