A mini-bakery is a small enterprise specializing in the production and subsequent sale of baked goods. Quite often, bakeries are private enterprises, both independent and integral part business, for example, a hypermarket. In some cities there are even entire chains of bakeries that sell own product even from mobile points. True, as practice shows, startups and newcomers to entrepreneurship themselves are seduced by financial gain, forgetting that this “game” is one of the toughest.
Why is this business plan needed?
It’s corny, but the saying: “Measure twice, cut once” just fits perfectly here. This principle also applies to bakeries.
What do you think, if the thought of opening a bakery is in your head, what will be more important to you: a tidy sum of money, the cheapest rent for the premises, or a professional team that is always ready to complete tasks? I would like to disappoint you - the answer will be: “all at once.” In our case we have to talk about a fairly common modern business concept - business plan.
An ideal business plan is not only the key to investing, but also the key to the successful development of your entire enterprise.
In general, a business plan should be understood as a document that takes into account all aspects of the advantages and problems possible ways their decisions. Moreover, in addition to the verbal picture, it implies sufficient numerical indicators that characterize the costs and benefits of a particular process, procedure, or investment.
A business plan is a kind of look into the future today. That is why drawing up a plan is a categorically important process that lays the foundation for a “bright future.” In addition, writing it is the first step, the first step when starting any project designed for success.
Market analysis, competitiveness assessment
It is worth noting that a business plan involves taking into account most of the features associated with business at the current moment and in the future. If we consider that a bakery is a very interesting and exciting project, then we must take into account that without competition in the business plan for the production of bread and bakery products not enough.
Naturally, competition forces business participants to grow and develop, leads to the creation of new interesting products, and reduces the cost of the product. Consequently, this benefits both the manufacturer and the consumer.
Active growth in the number of mini-bakeries in this moment not yet. Yes, from time to time the next family impromptu appears somewhere, but to a greater extent they are calculated on luck or built on the personal interest of the owners. Metaphorically speaking, pseudo-French bakeries are growing by leaps and bounds. Most of them are not able to last for open market and several months.
Despite this, the market for quality and successful bakery cafes is still trending upward. If we take into account statistics, France has one bakery per 5,000 inhabitants. Of course, there is no need to talk about such demand in the domestic market at the moment.
How to open a bakery from scratch (choosing a registration form, what documents are needed to open a mini-bakery)
Before you open a mini-bakery from scratch, you need to go through some bureaucratic procedures.
It is well known that to carry out activities an official business registration. In this case, there are two options for the development of events: either. If an entrepreneur is not a stupid person, and his thoughts are focused on obtaining his own benefit, then he will register his activities as an individual entrepreneur. In this case, there will be less hassle with paperwork, and the registration process it will be easier and cheaper.
An LLC must be registered if you plan to conduct a joint business. This option is more reliable and justified.
Providing services to the population: .
Marketing options for bakery products
Sales organization will require:
- concluding a supply agreement with several points of sale with the possibility of delivery as quickly as possible;
- registration of contracts with wholesalers. This will limit you from the need to organize a sales market, and will also bring economic benefits (there will be no need to maintain vehicle, driver and car mechanic);
- outbound trade. In this case, you will need mobile outlets(vans). This option is the most troublesome, since in order to implement it, in addition to purchasing a van, you need to obtain a special permit to trade.
Promotion of a mini-bakery
To promote your business you need to invest a certain amount Money into promotion. In this case, one cannot fail to note the merit in this matter advertising activities.
Although initial promotion will cost a pretty penny, thanks to a well-thought-out business plan for a mini-bakery with calculations, all costs can be distributed evenly, which will reduce the financial burden and start making a profit as quickly as possible.
Is it profitable to open a bakery (how much does it cost, what are the profitability and payback)?
We cannot ignore the most important component of any business plan – its financial part.
So, how much does it cost to open a bakery from scratch? 
Expenditure part will include the following items:
- registration of an enterprise and purchase of necessary equipment - 600,000–1,200,000 rubles;
- funds needed to repair the premises - 80,000–100,000 rubles;
- furniture costs – 50,000 rubles;
- rental fee for premises – 850,000–900,000 rubles per year;
- payment for energy and utility bills – 150,000–200,000 per month;
- staff salaries – 1,500,000 rubles per year.
The mini-bakery produces from 0.5 to 1 ton of baked goods per day.
Profitability mini-bakery depends on the amount of bread baked and the price for it in different regions countries. On average, the profitability of a bakery is 25–50%.
Payback period- 2–3 years.
To summarize, we can say that the correct development of a business plan for opening a bakery, taking into account a well-thought-out sales system and focus on the interests of the client, will quickly recoup the investment. In this case, the key to a businessman’s success will be the thoughtfulness of his actions based on strict adherence to the business plan, taking into account timely adjustments.
The key to the success of any small business is the presence of constant demand and repeat sales. The production of various bakery products fully meets these requirements: citizens purchase such products daily and eat them great pleasure. Moreover, many are not limited to just bread, adding muffins, pies and other sweets to their shopping list.
Even for beginners, the advantages of a mini-bakery as a business are obvious: from the personal experience of entrepreneurs, it follows that the consumption of bread and other baked goods today remains consistently high despite the decline in the purchasing power of the population. In addition, imported products cannot compete with the products of small enterprises due to limited period storage, and large domestic bakeries operate in a slightly different market segment, producing mainly budget and mass-produced types of bread according to standard recipes.
Business Features
How to open a mini bakery, where to start? First of all, an entrepreneur should think about what format of the enterprise is optimal for him.According to the method of organizing production, they are distinguished:
- Full service bakeries. In this case technological process starts with the purchase of flour and ends with sales finished products wholesalers or end consumers. To equip an enterprise, significant capital investments are required, however, the entrepreneur’s profit is maximum;
- Bakeries working on semi-finished products. The financial burden on the business owner in this case is slightly less, since you can open a mini-bakery without purchasing some expensive equipment. However, the income of an enterprise using ready dough, also becomes more modest;
- Franchise bakeries. For a beginner who has no experience in this industry, it is easier to use one of the franchise offers to get ready business mini-bakery plan and proven technological model. Of course, part of the profit will have to be spent on paying royalties;
- Home production. With small volumes of baking, you can start making bread and muffins even at own kitchen. However, the entrepreneur will have to work underground, since it is impossible to legally open a mini-bakery at home that complies with legal requirements.
In addition, before drawing up a business plan for a mini bakery, you need to identify the main target audience and choose the optimal product range for it. In the future, this decision will make it possible to draw up a list of necessary equipment and develop an effective marketing strategy.
An enterprise can operate as:
- Universal bakery. It produces products designed for a wide target audience. The range includes wheat and Rye bread, loaves, baguettes, pies, cookies, croissants, muffins and other bakery products;
- Bread boutique. In big cities, a certain category of consumers will certainly be interested in expensive types of bread - grain, dietary, made according to national or exotic recipes;
- Bakery serving catering establishments. The main buyers of the products of such an enterprise are hotels, restaurants, cafes and other establishments that offer their visitors unusual or delicious dishes;
- Backerei. If you are planning to open a mini-bakery, the business can be organized in this popular European format, which involves combining production and a small cafe. They sell not only fresh baked goods, but also coffee, tea, drinks, and also provide tables for eating these products;
- Specialized bakery. Some entrepreneurs focus their efforts exclusively on the production of one type of product - for example, national bread, flatbreads, pita bread, products for diabetics;
- Traditional bakery. You can open a mini bakery from scratch using the ancient traditions of baking bread in wood stove. Such a product is very expensive and is extremely in demand among supporters of a healthy lifestyle.
Advantages and disadvantages of business
When interested in the possibility of making money in the production of bakery products, entrepreneurs first of all pay attention to the presence of constant demand: many customers buy fresh products every day. Besides:- You can independently choose your preferred enterprise format and start developing unique recipes;
- A beginner will not have to create his own model, since the Internet provides a sufficient number of examples of mini-bakery business plans from scratch;
- Bread is one of the most important essential products;
- Thanks to small sizes In a bakery, the entrepreneur can fully control the production and sale of products;
- Production is flexible and mobile - the line is easy to expand or reconfigure in accordance with changes in demand;
- The mini bakery occupies a separate market niche, without directly competing with large bakeries;
- An entrepreneur can count on financial assistance, it’s quite real.
Unfortunately, many newcomers in the process of deciding to build a bakery limit themselves to studying the advantages, although this business is also characterized by some disadvantages, sometimes quite significant:
- The enterprise reaches its planned capacity only after a few months, while obligations for rent, wages, utility and tax payments arise from the first days of operation;
- The bakery must operate seven days a week, sometimes even during the night shift;
- The volume of bread consumption is subject to seasonal fluctuations;
- The shelf life of products is limited to several days;
- The industry attracts the attention of inspection authorities, and therefore an entrepreneur must collect a lot of documents to open a mini-bakery.
Range
An entrepreneur who wants to open a mini-bakery from scratch is offered step-by-step instructions. Special attention product range. Obviously, when targeting a youth audience, unusual types of bread will be in demand, while older people will prefer classic baked goods. Using standard baking equipment you can produce:
- Classic bread different varieties- wheat, rye, with bran;
- Another bread products- sliced loaves, garlic bread, baguettes, loaves, French bread with filling;
- Dietary products made from rye flour, mixtures of cereals, without yeast;
- Products with the addition of dried fruits, cumin, sesame and pumpkin seeds;
- Butter pastries - pies, buns, donuts, cheesecakes, puff pastries and croissants;
- Confectionery products - gingerbreads, cookies, pastries and cakes.
Bakery registration
For a business with one owner, optimal shape ownership is considered an individual entrepreneur. Indeed, an individual entrepreneur can enjoy various benefits and submit reports in a simplified form. As a taxation system, you will have to indicate the simplified tax system at a rate of 15%, since you can use UTII or PSN for those not related to public catering manufacturing enterprises it is forbidden.
Organizing the production of baked goods requires obtaining standard permits and approvals, the same for all establishments working with food products: the process of their registration can be accelerated by contacting a specialized company.
What documents are needed to open a mini bakery:
- Permission to conduct activities from Rospotrebnadzor;
- Conclusion of the SES on compliance of production with hygienic requirements;
- Conclusion of the State Fire Safety Inspectorate on the compliance of the workshop with fire safety requirements;
- Certificates of registration of SPD and registration with the Federal Tax Service;
- Sanitary production control program;
- Agreements on disinfection, destruction of rodents and insects;
- Sanitary passport and agreement for processing a bread van;
- Agreements and log books for the removal of solid and organic waste;
- Agreement on recycling of fluorescent lamps;
- Logbook for disinfectants;
- Agreement for laundry services for workwear.
Due to the increased fire hazard of production, the entrepreneur must appoint and train employees responsible for compliance with the rules on the territory of the enterprise, as well as prepare appropriate instructions.
What documents are needed for a mini bakery according to the requirements of the State Fire Supervision Service:
- Instructions for compliance with safety rules for the workshop;
- Instructions for compliance with safety rules for the office and utility rooms;
- Evacuation plan and telephone numbers to call the Ministry of Emergency Situations;
- Fire extinguisher and employee training logs;
- Fire hazard category indicators for premises (located on doors).
Finally, a business plan for a mini-bakery from scratch must include obtaining a declaration of conformity for products in accordance with the requirements of TR CU 021/2011. This document, which allows you to sell baked goods completely legally, is drawn up based on the results of research on test baked goods in private or state certification centers.
Production room
When planning to start baking bread, it is advisable to provide for the possibility of retail trade: working with wholesale buyers at special prices is not always profitable for small enterprises. Therefore, the first thing you need to open a mini bakery is a good location.
The main criteria when evaluating various options are:
- High cross-country ability. It is desirable to have a shopping or business center nearby, a large educational institution, market or other point of customer attraction;
- Transport accessibility. It is preferable to locate the bakery near public transport stops and metro stations;
- Good condition of the building. Otherwise, it will be necessary to repair not only the workshop, but also the facade, as well as landscape the surrounding area;
- Opportunity to save. Sometimes, as part of this, you can get a municipal building on a preferential lease basis.
Would you like to talk about how to open a mini bakery in a private home? This is prohibited by law, however, in some cases, for enterprises producing up to 1000 kg of products per day, it is allowed to locate the workshop in extensions to residential buildings, subject to complete autonomy engineering systems such.
Despite the fact that many technological lines entry level require only 25–40 m² for placement, a room should be selected with an area of at least 100 m². In such a space you can arrange:
- Product production workshop;
- Warehouse for flour and other raw materials;
- Warehouse of finished products;
- Bathroom for employees;
- Staff locker room;
- Meal room;
- Administrative offices;
- Small shopping area.
In order to quickly and easily obtain permits for a mini bakery, at the stage of setting up and repairing the workshop, you must carefully follow all sanitary requirements and regulations. So:
- Production cannot be located in ground floor or in the basement;
- The room must be connected to utilities;
- If there is no hot water supply, water heating must be provided;
- The electrical network must provide the power necessary for the operation of the equipment with a margin of 20–25%;
- The walls and ceiling of the workshop are covered ceramic tiles or adhesive paints that allow regular wet cleaning;
- The floor should be covered with smooth and even waterproof material;
- All finishing materials must have hygienic certificates;
- In front of each door leading to the workshop, it is necessary to place a special mat soaked in a disinfectant;
- Heating and ventilation must be provided in warehouse premises (permissible minimum temperature- 8°C, maximum humidity - 75%);
- The walls and floors of warehouses must be smooth, without cracks;
- Do not store household and disinfectants, as well as other strong-smelling substances in the same room with raw materials or finished products;
- Production flows of raw materials and finished products should not intersect.
The negative attitude of authorities towards the question of whether it is possible to open a mini-bakery at home is to a certain extent explained by the fact that, from the point of view of the fire service, the enterprise is classified as a facility at risk of fire and even explosion.
State fire supervision imposes additional requirements on premises:
- You need to install in the workshop fire alarm and fire extinguishers;
- It is necessary to regularly measure the insulation resistance of electrical wiring;
- All lighting the workshop must be explosion-proof;
- An additional fire exit should be installed in the room;
- Rooms with different categories fire hazards must be separated by fire-resistant partitions of the appropriate class;
- Signs are placed on the doors of warehouses and workshops indicating their fire hazard.
Mini bakery equipment
Beginners who calculate how much it costs to open a mini-bakery from scratch are usually surprised by the extremely high cost of baking equipment. However, saving on equipment leads to a deterioration in product quality, which immediately affects the overall profitability of the enterprise. As a last resort, you can buy used units from good condition. To work you will need:
Equipment for a mini bakery with a capacity of 1000 kg per day
| Name | Price | Qty | Sum |
| Workshop equipment | |||
| Rotary oven | 627000 | 1 | 627000 |
| Proofing cabinet | 240000 | 1 | 240000 |
| Two-speed dough mixer | 245200 | 1 | 245200 |
| Flour sifter | 25500 | 1 | 25500 |
| Ventilation umbrella | 11000 | 1 | 11000 |
| Dough sheeter | 57000 | 1 | 57000 |
| Single-section sink | 4000 | 1 | 4000 |
| Two-section sink | 8000 | 1 | 8000 |
| Chest freezer | 24000 | 1 | 24000 |
| Refrigerated cabinet | 37700 | 1 | 37700 |
| Pastry table | 19500 | 1 | 19500 |
| Production table | 5200 | 2 | 10400 |
| Oven trolley | 12000 | 4 | 48000 |
| Portion scales | 5300 | 2 | 10600 |
| Rack | 8000 | 3 | 24000 |
| Flat baking tray | 680 | 34 | 23120 |
| Wavy baking tray | 1700 | 17 | 28900 |
| Sectional bread mold | 750 | 54 | 40500 |
| Baker's gloves | 1900 | 2 | 3800 |
| Small tool | – | – | 10000 |
| Explosion-proof lamp | 3700 | 8 | 29600 |
| Fire alarm | 25000 | 1 | 25000 |
| Fire extinguishers | 1200 | 2 | 2400 |
| Wooden bread tray | 250 | 25 | 6250 |
| Disinfection mat | 720 | 4 | 2880 |
| Sales area equipment | |||
| Bread rack | 22000 | 2 | 44000 |
| Counter | 6000 | 2 | 12000 |
| Cash machine | 14000 | 1 | 14000 |
| Lamp | 1500 | 4 | 6000 |
| Signboard | 25000 | 1 | 25000 |
| Office equipment | |||
| Office table | 3000 | 2 | 6000 |
| Employee chair | 1000 | 4 | 4000 |
| Computer | 18000 | 2 | 36000 |
| Printer or MFP | 9000 | 1 | 9000 |
| Router | 2000 | 1 | 2000 |
| Lamp | 1500 | 3 | 4500 |
| Communication channel with the provider | 2000 | 1 | 2000 |
| Stationery | – | – | 10000 |
| Document rack | 5000 | 1 | 5000 |
| Equipment for utility rooms | |||
| Dining table | 3000 | 1 | 3000 |
| Chair | 1000 | 6 | 6000 |
| Electric kettle | 1200 | 1 | 1200 |
| Microwave | 2500 | 1 | 2500 |
| Lamp | 1500 | 2 | 3000 |
| Two-section wardrobe | 5000 | 3 | 15000 |
| Other equipment and equipment | |||
| Workwear | 350 | 10 | 3500 |
| Bathroom | 15000 | 1 | 15000 |
| Bread van | 630000 | 1 | 630000 |
| Total: | 2423050 | ||
Obviously, opening a mini bakery can hardly be called affordable. However, if you wish, you can find offers on the market that allow you to start baking bread on a more modest scale: if you refuse to set up a store and deliver products to wholesale customers, then investments in the purchase of equipment with minimal productivity will not exceed 400–500 thousand rubles.
Staff
So, the entrepreneur decided: “I want to open a mini bakery.” Since he can only work independently at home, he will have to start looking for hired employees, the number of whom will depend on the power of the equipment. To produce and sell bread you need:
- Technologist. His tasks include developing new recipes, calculating costs, monitoring the work of the bakery, managing the actions of support staff;
- Baker. Directly engaged in the manufacture of products, controls warehouse balances and ships the goods to the store or forwarder;
- Salesman-cashier. Receives products from the workshop, places them in display cases, sells them to retail customers and keeps records of cash transactions;
- Delivery driver. Receives goods for delivery to stores and cafes, delivers them to locations, and collects payments from clients;
- Accountant. For a small number of operations, this work can be handled by an outsourced employee.
Bakery staffing
| Job title | Salary | Qty | Sum |
| Production Technologist | 35000 | 2 | 70000 |
| Baker | 30000 | 4 | 120000 |
| Salesman-cashier | 25000 | 2 | 50000 |
| Delivery driver | 30000 | 2 | 60000 |
| Cleaning woman | 25000 | 1 | 25000 |
| Insurance premiums | – | – | 97500 |
| Accounting services | – | – | 5000 |
| Total: | 427500 |
Requirements for employees include the mandatory availability of health certificates and regular medical examinations. In addition, it is prohibited to work with products while wearing jewelry or other adornments.
Purchase of raw materials
The main raw material for the bakery is flour. For baked goods, it is recommended to use only premium, while for some types of bread the first one is also allowed. When calculating flour consumption, one should proceed from the fact that it mass fraction in the finished product is 70%: the other part comes from various additives.
When learning how to open a mini bakery from scratch step by step, you should pay attention to the issue of finding suppliers. It is not advisable to work directly with flour mills: firstly, a large manufacturer is unlikely to be interested in such a small volume of purchases, and secondly, the price of small retail lots may not be profitable for the entrepreneur. Therefore, it is better to look for contacts among intermediaries offering flexible terms of cooperation.
A similar strategy seems to be the most effective when purchasing other ingredients - margarine, salt, sugar, vanillin, vegetable oil, grain additives, confectionery fillers and baking powder. The required volumes of raw materials can be determined after approval of the assortment and drawing up technological maps.
Sales organization
Like any other ready-made business, a mini bakery becomes profitable only if there are constant sales channels, which is especially important for products with such a short shelf life.
To sell baked goods, you can:
- Agree on cooperation with retail outlets or catering establishments;
- Open a network of your own bread stalls;
- Organize the sale of products directly at the bakery.
Promotion of products can be done either by the entrepreneur himself or by a hired sales manager. To do this, you need to negotiate with store owners, provide them with booklets with price lists, and call new locations with offers of cooperation. As for events aimed at popularizing the bakery among retail customers, there are few options:
- It is necessary to regularly distribute flyers to residents of neighboring houses;
- It is advisable to periodically organize tastings in neighboring shopping centers;
- You can place several advertisements or signs on city streets;
- Also, various gift promotions and discounts will not hurt;
- The bakery's bread van should definitely be covered with advertising.
Investments
How much does it cost to open a mini bakery from scratch? To calculate the amount of initial investment, it is necessary to take into account all cost items, including the first purchase of raw materials and payment of rent during repairs and installation of equipment:
Financial investments
| Name | Amount, rub. |
| Individual entrepreneur registration | 800 |
| Obtaining Permits | 5000 |
| Obtaining a declaration of conformity | 12000 |
| Room renovation | 200000 |
| Bakery equipment | 2423050 |
| First month's rent | 50000 |
| Opening a current account | 2000 |
| Marketing expenses | 25000 |
| Administrative expenses | 10000 |
| Purchase of raw materials for a month | 390680 |
| Total: | 3118530 |
Thus, the investment in creating your own bakery seems quite significant: an entrepreneur who does not have two or three million rubles at his disposal is better off exploring others.
It should also be noted that the production of bakery products is energy-intensive, especially when using electric oven. When drawing up a business plan for a mini-bakery with calculations, it is necessary to separately take into account the costs of paying for electricity in order to agree on them with the landlord and avoid converting the amount utility payments in an unpleasant surprise.
Daily electricity consumption in a bakery
| Type of equipment | power, kWt | Cycle, hour. | Energy consumption, kWh |
| Rotary oven | 39,0 | 12 | 468 |
| Proofing cabinet | 4,5 | 12 | 54 |
| Two-speed dough mixer | 1,8 | 4,5 | 8,1 |
| Flour sifter | 0,3 | 1,5 | 0,45 |
| Dough sheeter | 0,4 | 4,5 | 1,8 |
| Refrigeration equipment | 0,8 | 24 | 19,2 |
| Lighting | 2,0 | 6 | 12 |
| Office equipment | 1,5 | 10 | 15 |
| Total per day: | 578,55 | ||
According to the average tariffs in force in the Russian Federation, monthly costs for electricity will be approximately 78,000 rubles. Based on these data, you can determine the current expenses of a small enterprise:
Bakery running costs
Business income
Are you wondering whether it is profitable to open a mini bakery? To approximate the profitability of an enterprise, it is necessary to calculate the average cost for the entire product range, take into account the sales structure and take into account the productivity of the line, which in this case is 108 standard loaves of bread per hour (about 85 kg of products, or 1000 kg of products per shift).
Product cost
| Product | Cost, rub. | price, rub. | Profit, rub. | Share of sales, % |
| Rye bread | 12,6 | 30 | 17,4 | 20 |
| Capital bread | 13,5 | 40 | 26,5 | 40 |
| Dietary bread | 20,3 | 70 | 49,7 | 2 |
| Sliced loaf | 10,3 | 10 | 29,7 | 25 |
| Baguette | 12,5 | 30 | 17,5 | 5 |
| Cake | 24,2 | 60 | 35,8 | 2 |
| Bun | 14,3 | 40 | 25,7 | 3 |
| Butter pastries | 19,6 | 50 | 30,4 | 3 |
| Volumetric average: | 13,02 | 38,8 | 25,78 | 100 |
The average markup is 198%. Assuming that the products will be sold without reserve, you can calculate basic economic indicators and reliably determine whether the mini-bakery business is profitable:
Video on the topic
In conclusion, we can give some advice to beginners from entrepreneurs who have already mastered this and achieved some success:
- Considering how much money you need to open a mini bakery, it is better to start with small volumes. It is more economically profitable to increase power than to force equipment to work at half load;
- You can increase product recognition and attract buyers through the use of original names and non-standard forms for bread;
A bakery as a business is an opportunity to realize your wildest ideas, so the question arises: how to open your own production, is it profitable or not to bake and sell bread yourself?
The production of bread and bakery products is a process that will always find its consumer. How many famous sayings are dedicated to this hearty and tasty product! People living in the former space Soviet Union, they eat absolutely everything with bread – it’s both tastier and more satisfying.
Fresh bread in big city It's quite difficult to find today. Most people are accustomed to purchasing this product in supermarkets, where its quality does not always meet the necessary requirements. There is no need to talk about the variety of baked goods in such stores - it is unlikely that you will find a fresh, still warm bun with which you can please your family.
A bakery can be found in almost every major city and even small village. Large enterprises cover a vast territory, which is why it is much more difficult for them to comply with all the preferences of their consumers - there is an emphasis on mass production and providing all categories of citizens with bread that is in demand.
At the same time, the profitability is obvious - private production and reaching fewer people will help satisfy the needs of almost everyone, while giving the consumer the right to choose from a fairly large assortment. Having your own bakery can be a real gift for both a small village and a large city, where people have long missed fresh baked goods.
Relevance and prospects
Bakery is a multifaceted process that requires detailed market research and good advertising. If the quality of your product is high and the location of the store is convenient, the consumer himself will make good advertising - information will be passed on by word of mouth, and a random passerby will not be able to pass by.
Mini-production is profitable because it is much easier for it to adapt to the immediate desires of customers and rebuild its equipment. Baking bread can be just the beginning of a large business - the store should not be limited to only this product.
The key to successful trading will be assortment. Every person wants to pamper themselves not only with simple bread that goes with any dish, but also with original pastries, dietary products and confectionery. In this case, the quantity of baked product will depend on demand.
The bread business will be successful if you have chosen the right premises not only for preparation, but also for selling the product, and provided it necessary equipment and raw materials, and, of course, they found a baker who can be considered a master of his craft.
A creative approach doesn’t hurt - experiment, add something of your own to production, and very soon your brand will become recognizable, and product production will reach full scale. new level.
As a sample you can download it for free.
Starting capital and documents
A bread baking business requires an initial investment - you will have to fork out money for renting premises, purchasing equipment, and wages for employees. All costs will depend on the scale of production you plan. For a small bakery, three hundred thousand rubles can often be enough, but with increased volumes the amount can increase several times.
On initial stage It is important to understand the calculations related to starting production. Home business will require a much smaller amount than a full-fledged bakery. Costs for the year will consist of the following categories:
You can register as individual entrepreneur and open your own enterprise on simplified terms, or you can expand opportunities and create a limited liability company. Planning and expenses are not much different, but each type has its own characteristics:
- A sole proprietor is legally responsible for the operation of the business and will suffer serious financial losses if the costs and profitability of the baking business are high. If the business is profitable, the project is justified.
- Registration of a person as an individual entrepreneur occurs without the intervention of lawyers in a short period of time, and a limited liability company requires the services of a lawyer.
- as an individual entrepreneur it is much cheaper at the stage of registration and registration legal entity.
- It is much easier to bake yeast-free bread and any other product and sell it by registering it as an LLC. This way you can easily change your field of activity without limiting your capabilities.
- Bakery products produced under the LLC design will receive greater interest from partners.
This makes it much easier for a businessman to deal with the registration and, if desired, liquidate the business.
Documentation
It is important to collect the following documents:
- Documents confirming the completion of the examination and establishing compliance sanitary standards.
- Certificate of conformity allowing trade in homemade bakery products.
- Documents received from the fire inspectorate on the fire safety of premises.
- Permits for the supply and sale of raw materials, products, bread machines, large production equipment.
It is necessary to collect a package of documents immediately after paying the rent, as this will reduce the time before opening the project and will allow you to realize your ideas as soon as possible.
Choosing a direction
In order to decide on the type of activity and correctly calculate your strengths, you need to take care in advance about the direction in which your company will operate.
Today, a mini-bakery is the best option, if only because large enterprises have long occupied the niche of such trade. If you have small expenses, you can take your business to a larger scale, but for this you need to develop a project in detail.
If the city has large production product, and your plans include baking an analogue, it is unlikely that you will quickly receive good profit and you can take away the client. In this case, you will have to reduce the cost of the project, reduce the cost of the product and salaries employees.
One of the popular trends is considered to be a mini-bakery, which produces unique products that are very different from those produced by a large brand. For example, baked goods do not have to be sweet - many people use cheese, garlic, and even meat products.
The best option There will be a combination of a bakery with a cafe or fast food restaurant, where customers can not only purchase fresh buns, but also enjoy them in a cozy atmosphere. At the same time, the menu should include a complete lunch for all categories of consumers, including small children. Don't forget about dietary products.
Room
Starting even a mini-bakery from scratch is quite difficult, since you will have to do absolutely everything from scratch - look for a suitable space, make repairs in it, carry out the necessary communications and connect equipment.
It is not profitable to organize a small production in large room– if you have a lot of unused space left, you will simply spend extra money on rent. The room must be suitable in size and type.
At the same time, it is worth thinking about household places where employees can spend personal time during lunch, as well as a locker room and a bathroom in which all communications for washing hands and cleaning hair will be carried out.
From a small room, you can make a sale through a small window or a mini-hallway - this way you will save space, but will be able to perform all the functions of the organization, comfortably serving customers. Project with small ovens does not require large space, but bread from a Russian oven and bread from a tandoor require separate rooms for the production of products.
Quality equipment, exactly like good room, the key to the success of your organization. You can purchase it gradually as needed and possible, or you can purchase it all at once. The small bakery project involves following positions:
| Item name | approximate cost | |
| 1. | Bake | 800,000 rubles |
| 2. | Dough mixer | 280,000 rubles |
| 3. | Flour sifter | 20,000 rubles |
| 4. | Pastry table | 4000 rubles |
| 5. | Electric mixer | 4000 rubles |
| 6. | Dough proofing equipment | 55,000 rubles |
| 7. | Dough sheeting machine | 40,000 rubles |
| 8. | Hood | 20,000 rubles |
| 9. | Blender | 3000 rubles |
| 10. | Electric stove | 20,000 rubles |
| Total: | 1246000 rubles | |
It is not recommended to purchase low-quality equipment, as it jeopardizes not only the product, but also fire safety. In addition to the above, you will have to purchase additional furniture, display cases and cash registers to sell products.
Video: how to open a bakery - step-by-step instructions.
Staff
The employees of the bakery and the adjacent store are people who will provide the consumer with a tasty and high-quality product, as well as polite service at the time of purchase. At the same time, each employee must know his job well so that there are no misunderstandings in the future. Pay attention to education, work experience and availability of a health certificate.
Note! Without a valid health certificate, specialists are not allowed to work.
Among the key employees that should be in every bakery, the following positions should be present:
- Production technologist.
- Cleaning woman.
- Accountant.
- Bakers.
- Loader.
- Packer (optional).
- Driver.
- Salesman.
Payback directly depends on both production technology and the type of product produced by a particular enterprise. At the same time, you should not save on advertising and equipment - these are the factors that guarantee you a profit in a short time. Payback calculations must be made in advance so as not to lose money; for this it is recommended to hire a qualified specialist.
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The success of any business is largely due to the presence of high demand for the goods sold. The production of bakery products is one of the most in demand throughout the country. To own production brought profit, it is necessary to create a mini-bakery with calculations. It will allow you not only to estimate the amount of costs, but also to calculate the payback period, profitability and other important financial indicators.
Opening a mini-bakery franchise
If a person has never been in business, but wants to open his own bakery, he does not have to do it alone. Any area of entrepreneurship has its own characteristics and difficulties. If you spend on it own time and you don’t want money, then you can turn to more experienced bakery owners and buy a franchise from them. This format of cooperation has its own characteristics:
- the level of profitability will decrease due to the need to pay royalties and an initial contribution to the franchisor;
- a businessman receives a ready-made brand under which he can work, spending less funds for advertising and promotion;
- availability of ready-made production technology (it does not have to be certified, and employees of the franchisor company will help implement it);
- risks are reduced;
- The franchisor accompanies its franchisees at all stages of cooperation.
Some franchises require connections with suppliers of industrial equipment and raw materials. This allows you to save some money. The franchisor can provide assistance in finding wholesale buyers or establishing retail trade.
The danger in opening a bakery franchise is largely related to the success and integrity of the franchisor. It is not easy for a beginner to find a worthy partner.
If we are talking about opening a bakery, then it is worth considering first of all the following popular Russian franchises:
Tandoor bread Dobropek Pretzel Franchise launch year 2014 2013 2016 Entrance fee Absent 500,000 rubles 290,000 rubles Royalty 15,000 rubles per month, starting from 4 months of work 5% of revenue received 10,000 rubles per month Start-up capital 205,000 – 750,000 rubles 2,500,000 – 3,000,000 rubles 1,500,000 – 2,400,000 rubles Possible areas of work Retail and wholesale, delivery of finished products Retail Shop-bakery These franchises have become very popular in Russia due to their well-functioning business model, high profitability, and the presence of a well-thought-out concept ready for implementation. But opening a bakery as a franchise has its drawbacks:
- lack of opportunity to develop your brand;
- the presence of recipes and a range of products that cannot be changed;
- restricting the actions of the entrepreneur;
- additional costs (lump-sum fees for well-known franchises are especially noticeable; their cost can reach several million rubles).
For an entrepreneur, opening a mini-bakery as a franchise can be the first step in business. She will help him gain experience and study all the processes from the inside. After the franchise agreement expires, you can open your own bakery, but you will have to start from scratch.
Location
Choosing a place to operate a bakery is important if an entrepreneur plans to operate retail trade. Then the premises should be located in the city center. If the volumes are not very large and there is little competition, then you can locate in a residential area among apartment buildings. This will save on rent and increase your final profit.
When opening a bakery for wholesale sales everything will be even simpler - just find a suitable space in an industrial area. You only need to take into account the environmental situation, the availability of convenient access roads, and distance from wholesale buyers (the closer they are, the more you can save on product delivery).
An entrepreneur can buy or rent production premises. Each of these options has its pros and cons:
If an entrepreneur plans to work and develop his bakery, he in any case needs to think about buying premises. This great option for investments with profit. If there is not enough capital, you must necessarily enter into a long-term lease agreement in order to protect yourself from moving to a new place in the near future.
Requirements for the premises of a mini-bakery
When choosing a room for work, you need to evaluate the required production capacity. To produce 300 kg of finished products per day, an area of 50 m2 will be required. Moreover, this should not be one room, but several:
- workshop for the production of dough/finished products;
- 2 warehouses for storage - one will contain raw materials, and the second will contain finished products; they cannot be stored together;
- bathroom with equipped sink and toilet;
- staff locker room;
- loading room;
- office.
A small bakery-confectionery can generate profit from 80,000 to 300,000 rubles per month. This type of business is attractive due to stable demand and relatively low competition.
Bakery products belong to the segment of essential goods that are in constant demand. In the modern economy, a whole niche has opened up for private bakeries that offer delicious, freshly baked products.
Against the backdrop of a meager range of products from bakeries, products from small bakeries win with their unique taste and variety.
In this article we will take a closer look at the most important aspects that need to be taken into account when drawing up a business plan, and we will learn how to open a mini bakery-confectionery.
First of all, personal participation of the owner in this project is highly recommended. It is very good if you already have practical skills in this area. If not, then you definitely need to take the appropriate courses. They can last from a couple of weeks to several months.
It all depends on the specific school, as well as the future specifics of your project. You should initially understand that for at least the first year you will have to spend a lot of time at the stove. But this will give you invaluable experience, as well as an understanding of the success of the range and prices, the quality of products and the correct organization of business processes.
It is recommended that before opening your own bakery-confectionery, think about its specialization. For example, you can bake only all kinds of snacks with different fillings or focus exclusively on sweet products. The choice of literally every key component of the project depends on the future product range: from the list of raw materials and equipment to the size of the premises and the amount of start-up costs. Therefore, many experienced confectioners advise first of all to decide what your bakery will produce.
Registration
As you already know, before you engage in any kind of entrepreneurial activity, you need to officially register as an entrepreneur or establish your own company. We recently raised the topic of registration and considered.
Most Russian bakers make their choice in favor of an individual entrepreneur. This is due to the simplicity of the registration procedure, maintaining accounting, as well as the opportunity to switch to a simplified taxation system.
In addition to legalizing your activity, in the future you will need to obtain more whole line permitting documents for premises, equipment, personnel, etc. Also be prepared for product quality checks by the sanitary and epidemiological service. This is due to strict government control in the provision of services. Catering. We will talk more specifically about these points below.
Room
You should approach the choice of the place where you will bake your products with special care. If you decide to work as a franchise, then a consultant from the franchisor company will help you in this matter. If your bakery bakes products under its own brand, you will have to search on your own. As mentioned above, dimensions and features suitable premises depend on the volumes and range of products you have planned. In any case, it should be hot and cold water, it should not be a basement, and also be equipped with a toilet and storage.
Let's consider the most classic version- a small bakery with display cases, a small room with several tables. Recommended area from 60 to 140 square meters. The room should already be equipped with a ventilation system, and its layout should initially allow the production area to be located in the far part of the site. The advantage will be the presence of a back entrance through which it will be possible to transport raw materials and related products. A huge advantage will be the required purpose of the premises, namely “for organizations and catering establishments.” This will allow you to save a lot of time and money on obtaining permits from the SES and firefighters.
Since, most likely, you are opening your bakery from scratch, then the best option There will be a rental of the premises, not a purchase. The cost of renting one square varies from 20 to 100 USD. depending on the city and the area in this locality. If you decide to bake and sell in the same room, then it is important to locate the confectionery in a more or less busy place. But you can do it another way. Bake somewhere on the outskirts of the city, and sell the products in small shops in busy places.
Equipment
This expense item will be the largest in the business plan of any mini-bakery. The main part of the equipment consists of equipment for preparing and baking confectionery products. Today there is no need to buy different components independently and separately. You can easily buy a ready-to-use mini-bakery, the capabilities of which are quite wide and versatile. The price of such mini-complexes starts from 600,000 rubles. European manufacturers of large business equipment have proven themselves best. Experienced bakers advise not to skimp on equipment, because the performance of the entire project depends on its reliability.
You can also buy used equipment if you already understand the intricacies of such devices. Otherwise, you should definitely use the services of a consultant.
On the Internet you will find advertisements for the sale of such equipment by other bakeries, restaurants or, for example, hotels. In this case, you can save on costs, but be very careful in inspecting and testing such equipment.
The confectionery business plan must include expenses for retail store equipment. This includes display cases, cabinets and shelves for finished products, signs, refrigerators, etc. After you install all the equipment in your bakery, you will need to obtain an SES conclusion from Rospotrebnadzor, giving the right to produce products.
Staff
First of all, we will talk about technical personnel, that is, about those people who will be directly involved in baking products. So, it is necessary for the bakery staff to include:
- Technologist is a person responsible for developing and improving recipes, as well as monitoring their compliance. As a rule, this is a person with special education and practical experience work in the catering industry.
- Bakers are employees who will bake products. Depending on the size of the production, there can be from one to several people. Special Education They are not required, but experience is highly desirable.
- A confectioner is a specialist in the field of working with cakes, chocolate desserts, candies, etc. This employee is needed if you are engaged in the production of confectionery products.
In addition to the above workers, you will need cashiers who will sell products and pay customers. You also cannot do without the services of a cleaning lady, because for this type of establishment cleanliness is a very important factor. Of course, if time and skills allow you, you can take any of the positions that we have indicated. After all, this is your bakery after all!
Assortment and suppliers
Having decided on the range of products that you can bake, you need to develop a menu. To find out the most popular, “running” items, just visit several confectionery shops. As a rule, the list of products must include popular types breads such as baguette and ciabatta. Among the cakes, croissants, cheesecakes and pies with various fillings are often taken. Technologists and bakers should advise you on the culinary part and the peculiarities of preparing a particular product. They will advise on the complexity of cooking, the necessary raw materials, and also advise how this or that item can be supplemented to make it more attractive to customers. It is highly recommended to listen to the recommendations of these people, because this will help create the optimal menu.
The quality and cost of raw materials determine the quality and price of your finished product. Ideally, you should strive to purchase best products at the best price. First of all, you need to carefully consider the choice of suppliers of the most important ingredients - flour, sugar, milk, eggs and water. It is advisable to use inexpensive bottled one, rather than from the tap. Take care in advance about where to store all these products, especially perishable ones.
Let's start
A few weeks before the opening of the bakery, you can already start advertising it. On the façade of the premises, place a large, bright sign with the name of the establishment and the words “Opening Soon.” You can put a sign on the window counting down the days until opening, as well as indicate a preliminary menu. If your mini-bakery is located in a large city, then be sure to use the services for its promotion in in social networks. It has already been proven that this is very effective method advertising any small project.
In the first days of starting a bakery-confectionery, everything should be perfect. It is extremely important that customers have a better impression of your brand, and then they will certainly become regular visitors. To increase the impact, give out free samples of your products, arrange discounts at the end of the day, and also offer new products. If you want your bakery to be cozy place, then take care of a small children's corner.
After the first weeks, you will most likely become aware of some shortcomings in the organization of production, the integrity of suppliers, the range of products or the behavior of staff. This is why the personal involvement of the founder is very important, because this will allow you to quickly respond and take appropriate action. Don't be afraid to experiment, but also try to track the effectiveness and satisfaction of your customers.
Franchise
In the snack and bakery industry, the presence of franchising companies is not new. They have been successfully developing their networks for ten years and are gaining popularity every year. This option for building a business may be attractive to you in any situation. locality our country. The key advantage of a franchise is the practical readiness of the model for constructing a similar project, subject to certain conditions.
You have a whole range of “trump cards” at your disposal - a well-promoted trademark, ready-made list of equipment and product range, clear understanding in the field of pricing, promotion, etc. Moreover, they will be happy to help you in choosing premises and equipment suppliers, in selecting and training personnel, and will also tell you how to design retail space, advertise products and attract new customers.
The principle of franchising is quite simple. It can be described by the following theses:
- Choose the most suitable franchise and enter into an agreement with the franchisor.
- You pay the appropriate fees in accordance with the terms of the franchise.
- After payment you receive a full package of documents with detailed description all business processes and recommendations.
- The franchisor will supply you with ready-made semi-finished products. They are baked goods that have been blast frozen. This allows you to preserve all the quality of the product, store it for 3 months, and also quickly prepare it in the oven of your bakery.
- The final prices are determined by the franchisor.
Opening a bakery-confectionery franchise is a good start for aspiring entrepreneurs. This option will help you avoid many mistakes and significantly increase your chances of building a successful business.
Investments and profits
With properly organized work, a mini bakery-confectionery can reach self-sufficiency within 5-6 months. You can count on a stable profit of 80-300 thousand rubles 8-12 months after the start.
To open a small bakery-confectionery you will need an investment of from 1.5-2 million rubles. When starting a franchise, the start-up costs will be less - from 1 million rubles.
